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Archive for the 'new york' Category

lotions + potions : #Ombre

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blue outline copy2

 

It’s time to live on the edge. You’ve seen your girlfriends rockin’ the ombre nails. Now it’s your turn to stand out on the edge. (Or as this picture above on the cute side of the edge)

Here’s the step by step of how to do ombre, add your creative flare for an outline look.

 

behind the scenes : #downbythebrooklynne

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beautiful weather + amazing photog &  styling team + naturally gorgeous maryland girl next door + hot new lambskin #brooklynnebabe ball caps

= one hell of a fun & amazing photoshoot in the meatpacking district

…enjoy the sneak peak!

team Sienna Ray

natural beauty Alexus Smith

aisha + alexus @ work

scene two

Ernesto jumps in!

model food, icecream sandwhich!

Special thanks to Dana-Maxx & KajalLondon for the gorgeous apparel & eyewear!

a little something to read : #MonsterInLaw

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siennaray_revengewearsprada

In the short amount of beach time I was able to squeeze in this weekend while on the Jersey shore, aside from obtaining too many unwanted freckles, I managed to get through quite a bit of this fabulous sequel.  If you’ve read or seen the movie “The Devil Wears Prada,” I’ve personally seen it more times than I can count on two hands, than “Revenge Wears Prada,” is something you have to read to find out what happens to those beloved characters.

It is not very complex writing and doesn’t take much to read, making it the perfect light beach book. I always find the whole out-of-reach hottie becoming true love theme to be enticing, and I love to hear some good monster-in-law gossip, so I’d say this is some chick-lit worth reading!

It takes place a decade later from when Andy left Runway, and shows how she, along with her BFF Emily (yes the crazy neurotic assistant from “Devil”, ironic right!?) now have their own high end wedding magazine. While trying to kick-start the business, Andy falls for Max, a man who’s known to be a womanizer and finds him to be quite charming. Everything seems golden until Andy reads a letter from Max’s mother on the morning of their wedding day written to him about her. It sends her world flying out of place and makes her question everything up until then….

The gal behind the series : Lauren Weisberger

siennaray_laurenweisberger

Lauren Weisberger wrote her first novel, “The Devil Wears Prada”,  in 2003 from her own experiences assisting editor-in-chief of Vogue, Anna Wintour. She is 36 years old and  currently lives in NYC with her husband and 2 dogs.  Lauren has written 3 more novels after that, 2 being New York times best-sellers, and her most recent one “Revenge wears Prada” being a best seller as well.  I think her ability to pick topics for fiction novels that she has significant real life experiences with make her writing so successful.

{Marisa}

hottie of the week : #BabyDaddyBeauty

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Channing Tatum

 

Another lucky little baby girl brought into the world recently to a beautiful set of parents, the Tatums.

Congratulations for them – and all the little girls in you who are living their own real-life romantic fairy tales with proud (& hunky) daddies by their side!

the summer goddess glow : #BobbyPinDIY

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bobbypin

Boy it sure is summertime outside these days! The heat has arrived.

And if you’re like me, there are more “up-do” days when the temps are this high… so it’s time to get playfully creative!

Here’s a take on the average at-ease bun: dig into the bottom of your make-up bag and grab a few of those bobbin pins to accessorize a light and easy fresh look for your day!

 

Step 1Fresh clean hair always feels and looks best. Use your typical lotions and potions, dry hair smooth with a paddle brush for a smooth base.

Step 2Pull hair back from the face and secure into a low side ponytail. Wrap ends up and around, creating a loose, twisted bun. Secure with bobby pins.

Step 3Use a contrasting color of bobby pins to make a row of chevrons (learn something new everyday, I had no clue that’s what this design is called!). Black pins are a good choice for blondes; silver would be better for dark strands. Slide one pin in on a diagonal, then a second pin through the first to create a stable v shape. Repeat until desired pattern is created.

Step 4Step back, glance yourself in the mirror, smile at the beautiful you.

A dash of PUNK COUTURE @ The Met

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So what to do when a Central Park picnic takes a rain delay….?

Take the girls to brunch and a bit of culture!

No need to look all too far away – been meaning to check out the PUNK exhibit since admiring all the rocker red carpet style from the Met Gala… while equally pondering just who were the stylists behind some of not-so-punk-tastic looks!?

And wow who knew what genius could be concepted with a few safety pins, studding, papier-mâché, spray paint & garbage bags!

BONUS discovery: new found love for the talent behind Maison Martin Margiela, impressive!

PUNK @ the Met

PUNK @ the Met

PUNK @ the Met

PUNK @ the Met

PUNK @ the Met

PUNK: Fashion at Metropolitan Museum May 9–August 14, 2013

Event Review: Adornment @ WAN.DER.LUST SoHo

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The mixer of the art world meets accessories, meets a whole lot of everything…!

It was a full house last Friday at 72 Wooster Street in SoHo. The crowd of eclectic young/old, creative/finance were there to explore the entertainment and shop the wonderfully curated mix of local underground artists and nyc accessory designers including AEA Jewelry, Shannon Shiang New York and Cestsla Jewelry – a sure inspiration for the first preview of Sienna Ray’s new lambskin jewelry collection!

 lots of love for WAN.DER.LUST

sienna ray cross body golden bliss

beautiful beatrice falls in love with NEW 'brooklyn' cap in antique jewelry

NEW lambskin studded quadra wrap bracelet

full house @ WAN.DER.LUST

fanfare love

gorgeous gals @ AEA jewelry

eye catching evening entertainment!

arriving in creative style

all in all a beautiful show!

 

From top: lots of love for WAN.DER.LUST; sienna ray cross body golden bliss; beautiful beatrice falls in love with NEW ‘brooklynne’ cap in antique jewelry; NEW lambskin studded quadra wrap bracelet; full house @ WAN.DER.LUST; fanfare love; gorgeous gals @ AEA jewelry; eye catching evening entertainment!; arriving in creative style; all in all a beautiful show!

Photograph 5,7,10 with thanks & credit to Ruprecht Studios who was showing his incredible pieces for the duration of WAN.DER.LUST.

 

 

An Inside Look: NYFW F2013 Street Style @ Lincoln Center

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What is the most anticipated week in fashion that happens twice a year in NYC? You guessed it, NYFW! This is the the industry elite’s Super Bowl, put on your best and play the game from Feb 7-14, 2013. Fashion week is about  running wild, letting your hair down and having some fun at work! This is a time to celebrate with your fellow fashionistas/fashionistos and enjoy the ride.  From purple hair, neon brights, outrageous heels, to over-the-top outwear, this season’s street style was sure to please. Here is an inside look into our world… welcome to wonderland. (photos by Jahmar Armani)

cheetah print & polished

 

cut outs & neon lace

 

baroque esq

 

Koren style

 

spiked creepers

 

mixed prints with "the fashion poet"

 

green beanie & shades

 

helmet hat

 

kenzo duo

 

lime green jeans

 

fur and a fedora

 

long vertical stripes

 

mommy and me

 

oval frames

 

purple braid

 

leather and studs

 

 

 

 

 

Sienna Ray PopUp Finale Soirée!

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What a wonderful night in NYC’s nolita, celebrating the Sienna Ray PopUp Finale with all of our wonderful supportive friends/family, press, and top fashion bloggers. It was an amazing evening filled with fortunes, champagne, and fabulous handbags. Check out all of our guests in attendance.

welcome to the Sienna Ray Popup Finale Soirée! Pick a balloon to "find your fortune...

 

 

brag board just getting started

 

 

the beautiful MJ Barton, Founder of Electric Picks Jewelry

 

 

Creative Director Natalie Kathleen discussing the winter line with MD Tim Canty

 

 

 

The Party Baker Ms Alexandra & Jimmy Swagg eyewear designer

 

 

 

Photographer Aisha Singleton, Lauren Cosenza of Divialicous and guest

 

 

 

J&J (Jaclynn & Justin)

 

 

Creative Director Natalie Kathleen & supportive friend

 

 

his & her (Soul Khan & wife)

 

 

SR's Natalie Kathleen, Brand Strategist Arwen, and stylist LarMar Right

 

 

 

Founder of EbK Eyewear Kajal with guests

 

 

 

we loved The Party Baker's fun tights!

 

 

 

SR's Marketing Director Jaclynn & Photographer Aisha Singleton

 

 

our "jovie" pleated tote in lioness

 

 

The Party Baker Alexandra & Jaclynn

 

 

MJ Barton of Electric picks wearing her new Jimmy Swagg Prima-Donna cat eyes

 

 

Stylist LaMar Right, VH1's Rose, & Natalie Kathleen

 

 

SR's Natalie Kathleen, Vlad of Women's Heath Mag, Designer Dana-Maxx & SR's Jaclynn Brennan

 

 

cupcakes for days, by The Party Baker

 

 

Ebk vintage designer eyewear

 

 

fashion photographer Jahmar Armani & Jaclynn Brennan

 

 

 

showing love to our Canadian roots, special edition "mak" messenger

 

 

Sienna Ray & champagne, perfect mix!

 

 

our wonderful gifts to guests, special edition Sienna Ray business card holders!

 

 

the lovely Naty Michelle, owner/blogger of A Love Affair with Fashion

 

 

Jaclynn Brennan & blogger Naty Michelle

 

 

the force behind Jimmy Swagg eyewear, Justin James Creative Director & Social Media Director Isa

 

 

SR's Jaclynn & fashion stylist David

 

 

Artist/Designer Sonia O'Mara & Sienna Ray's Natalie Kathleen

 

 

Jaclynn & Allie, loving the friendship and support!

 

 

 

the wonderful fashion blogger Claire Geist of DeLune

 

 

Designer & Founder of Emalle Handbags writing down her accomplishments & goals for our "brag board"

 

 

Jaclynn Brennan & blogger Claire Geist

 

 

the Sienna Ray "brag board", all of our guests greatest accomplishments & goals for 2013

 

 

Natalie Kathleen having too much fun! CHEERS

 

 

Sienna Ray's Nat&Jac with fab interns Regine & Anna

 

Thank you to everyone who attend and celebrated this amazing night with us! Special thanks to photographer Jahmar Armani for these photos. When one door closes, another opens… the journey has just begun. – Sienna Ray xx

 

 

 

 

 

 

 

 

 

 

 

Impromptu Shoot with the Fab Natalie Suarez of “Natalie off Duty” ♥

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Model, musician, fashion lover & vintage maven… Natalie Suarez has it all. We were thrilled when she jumped into an impromptu shoot yesterday @ the Sienna Ray PopUp Boutique with her new “milfie” handbag. Check out her blog here

We are ‘on trend’ for fall 2012… are you?

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ICONIC NYC autumn.winter2012 is about exuding confidence and power for the modern day woman.

Feel the determination in the air and vibrant energy of the streets. Limitless supremacy & strength of a lioness.

This season is about oversize totes, embossed leathers, stand-out hardware, and mixed textures.

We are are ‘on trend’… are you?

Join us for ‘PopUp in a PopUp’ Events!

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Thanksgiving through Christmas will be jam packed with fabulous shopping events and networking opportunities. Hope you can all join us… here is what we have in place:

11/29 (Thursday) Industry Opening, “instaGLAM” hosted by Snapette 6-10pm

 The invite-only event will be held at the Sienna Ray PopUp Shop located on 252 Mott St in New York’s NoLita. instaGLAM© will submerge industry influencers into a playful wonderland, painting a picture of modern minimalist with a holiday bohemian twist. White walls, sleek shelving, and an aroma of complimentary warm apple cider, mulled wine, and ginger snap cookies filling the space. Event attendees will experience a Snapette photo booth station and nail art design by La Voila beauty. The event will also provide Snappette members an inside look of the boutique and product, distributing exclusive shopping offers redeemable during the event and duration of the PopUp Shop.

Prima in robin for Sienna Ray PopUp
12/2 (Sunday) Opening Celebration, VIP Shopping Day TO Night noon-9pm
Come get your shop on! Stay tuned for exclusive offers and details to be redeemable during our shopping night event and throughout the duration of the PopUp.
We will be starting the Holidays out in style with festive beverages (spiked apple cider, mulled wine…) and snapping away  fun pics in a Sienna Ray photo booth station.
eBk eyewear at Sienna Ray PopUp
12/6 (Thursday) “PopUp in a PopUp” with Ebk Eyewear 6-10pm
Vintage one-of-a-kind frames and sunglasses made in Europe.
With over 70 brands, EBK has picked ot the most unique and rare items from the vintage era.
Unlike many other vintage and “retro” sellers, their products have never been worn and are in pristine condition. No matter what the season, EBK will keep you stylish all year around.
Emalle Handbags
12/13 (Thursday) “PopUp in a PopUp” with Emalle Handbags 6-10pm
 Brooklyn-based handbag company. Featuring a capsule collection of handbags made for the busy girl on-the-go. Each bag is designed with unspoken practicality and
sophistication that makes them perfect carryalls from day to night. MORE exciting plans for this event unfolding as we speak so keep posted!

 

Sonia O'Mara Art & Design
12/20 (Thursday) “PopUp in a PopUp” with Sonia O’mara 6-10pm
Sonia O’mara, fine artists and designer, is a local New Yorker inspired by life’s everyday moments.Among her creations are sturdy and stylish totes perfect for traveling from the city to the beach at a moment’s notice. She also designs lifestyle products that express her seaside philosophy- honest and serenely elegant. This event will showcase Sonia O’mara’s holiday products in the spirit of gift-giving and celebration.
12/21  (Friday) “PopUp in a PopUp” with Jimmy Swagg Eyewear 6-10pm
Jimmy Swagg is tailor made for individuals who exude confiendce poise and regal fortitude. In one word the brand is defined as: undeniable.
Their designs are bold, body-conscious, and intuitive, with a hint of universal mystique; introducing the fashion world to “Urban Uber Chic”.
…more evens to come!

Sienna Ray & Co. PopUp Shop in New York’s Nolita ♥

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 Sienna Ray & Co., lovable leather handbags & accessories, has spread its wings from Vancouver to NYC’s Mott Street in a PopUp shop sure to please. The boutique, which will be open from Thanksgiving weekend until Christmas Eve, offers a selection of special edition handbags, clutches, cosmetic cases and leather goods catering to the East Coast woman. For the first time Sienna Ray & Co. will debut a capsule collection of men’s small leather goods, RAY87, including wallets, cardholders, and laptop bags. The PopUp will be a true reflection of the brand’s marketing statement, ‘luxurious from the outside in’, capturing the playfulness in the overall shopping experience for it’s customers.

The boutique will embody a similar vision to the handbags: clean and inquisitive, giving customers the opportunity to touch and feel the product, also to see that there really is more then meets the eye. Each handbag is multifaceted just like the New York woman, a bag to rely on that can be with you and enhance your energy from day to night.

“Immediately when we signed the lease I wanted to include other inspiring designers in this opportunity and initiated a series of events ‘PopUp in a PopUp’. I wouldn’t be where I am today without all the help and support from friends, family and industry successors. I feel the PopUp shop is a true test to the brand. I see crisp white walls, edited product, multiple color stories; with accent of our signature lining from dress forms to delicately wrapped Christmas parcels, surrounding the atmosphere with holiday love and gift giving.

The location could not be more fitting in the high-end independent design area of NoLita. I feel extremely humbled to be in a radius of talented designers and brands. I am equally so proud to embrace my Vancouver roots, being situated on a prime shopping trail of Canadian success starting with Artizta on Broadway/Prince, John Fluevog footwear on Mulberry and now Sienna Ray & Co. around the corner.”- Founder & Creative Director, Natalie Kathleen

The Sienna Ray PopUp is located at 252 Mott St, just north of Prince St. Open 7 days a week Novovember 23 – December 24, 2012. Store hours: 11AM-7PM Mon-Sat & 12pm-6pm Sun.

View map here 

come visit us and get you holiday shop on! xo

Join the Gang: Sienna Ray & Co. is looking for Events & Merchandising Interns ASAP♥

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We are looking for motivated & passionate individuals to intern at Sienna Ray & Co., leather handbags & shoes brand.

*

The position will work on the following projects:

assist in merchandising our holiday PopUp Shop located on 252 Mott st in NoLita

research publicity opportunities to promote in-store events

increase social media traffic for store

*

Execute run of PopUp within a PopUp events including:

running cash register/credit cards/receipts for customers

interacting with guests and collecting information (emails, phone # etc)

gift wrapping purchases

distributing cocktails

managing stock room & coat check

*

Communication and people skills are required for this internship. Organization skills, punctuality, and personal presentation is a priority.  Intern must also be a multi-tasker and problem solver, able to think quickly on their feet. This position will open the doors to industry events, and will give you the opportunity to meet fashion influencers.

*

This Internship Opportunity is a part-time position; intern must be committed to the following event dates:

11/29 Industry Opening, “instaGLAM” hosted by Snapette

11/30 Customer Opening, exclusive VIP Shopping Night

12/6 “PopUp in a PopUp” with Emalle Handbags

12/13 “PopUp in a PopUp” with Ebk Eyewear

12/20 “PopUp in a PopUp” with Sonia O’mara

*

This is a portfolio building internship, and this internship is unpaid with *merchandise allowance*.

*

Please email interning@siennaray.com, attn: jaclynn, with the following:

‘Events & Merchandising Internship’ as the subject

Your resume pasted in the email body OR as a pdf (no doc’s please)

Tell us a bit about yourself in the body of the email (no cover letters please)

Feel free to ask any questions, or email is if you’d like to see examples of the type of work we’re looking for. Thank you!

*

For more information on Sienna Ray & Co., please visit: www.siennaray.com

xx

cutest & coolest NYC coffee shops in and around NoHo

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As we know, New Yorkers run off caffeine… it is almost like a “cool cult” to be at the latest happenin coffee shop in town. Whether you are a local, or just visiting here are our top pics, def give these spots a try!

#1.  la colombe

With 3 locations in NYC (2 being located on lafayette st) this place is what we call OFFICIAL. Our fav location of the 3 is by far NOHO, due to the fact that it is pretty big with plenty of space to sit and have a convo with a friend. or get lost in a good book. The inside has an industrial vibe, and we are also suckers for the cute headscarves that all the baristas wear. Two warnings: there is NO wifi or soy milk on the premises.

#2.  Think 

I might be a little bias on this one, but it has to be my personal favorite of the bunch! Although the coffee is deff a little pricey, it is more about the “experience”. Think has 4 locations in NYC (2 which have free wifi) but I would have to say that the bleecker street spot is the best. It is in such a cute area filled with local boutiques and shops. The coffee is great, they are socially and environmentally conscious, the workers wear cute fidora hats, and the music is cool. What’s not to love?

#3. Gasoline Alley 

Gasoline Alley is a cool spot located in Noho on Lafayette (btw Houston & Bleecker). It is supper small, made for in-and-out visits, but can give you that morning fix in a hurry! The coffee is strong, but made well, and the donuts are from a DOUGH (a bakery in Brooklyn) and are to die for!

#4.  Joe 

This place is known for the consistency, which is really good coffee every time! …btw it is cash only!

#5. Ost Cafe

Located in the east village, this cool dig has floor to ceiling windows that open and give a beautiful vibe with excellent light. Another plus of this place is that it is very affordable $2 for coffee without sacrificing the taste. Our only compliant is that it’s very small and sometimes hard to get a table. (but well worth it)

#6. Irving 

Located in the Gramercy district, this place is sure to please. It’s cosiness and space is just perfect, not to mention the delish coffee! This is also a great spot for lunch. You might even spot a celeb or two here!


jaclynn